‘Better Health-Now’ Campaign Aims to Help Patients Benefit from More Community-Based Primary Care

Tuesday, March 29, 2022     |     1:00-2:00 p.m. ET

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The Center for Professionalism and Value in Health Care to Join Call for Pivot to Improved Access

The Center for Professionalism and Value in Health Care, a member of the Primary Care Collaborative, a national nonprofit organization dedicated to advancing an effective and efficient health system built on a strong foundation of primary care, will join more than 30 national healthcare organizations on March 29 to launch Better Health – Now: A Campaign of the Primary Care Collaborative. This initiative aims to pivot health care to community-based primary care that furthers better health.

Most of us personally choose and rely on a primary care professional to guide us on our health journey. But unfortunately, too many of us do not have such a person who we can partner with in our care. And even for those who have access to primary care, it often feels like visits are too short, the appointments too scarce, the costs too high, and the follow-up too spotty.

We can and must do better. We need strong primary care in every community so we all have better access to health. This campaign will present a way to make this vision a reality.

“The upheaval of the last two years urges us to make a major transformation in how we pay for and provide primary care in the U.S.,” said Ann Greiner, PCC’s President & CEO. “The time is ripe to bring access to communities that have been left behind and to provide whole-person care so that more needs of patients can be addressed.”